Imagine an employee needs to understand a complicated process. You could send a long document, schedule a training session, or share another slide deck. Or, you could explain the same process through a short animated explainer video.<\/p>\n\n\n\n
For organizations building digital learning programs, platforms such as GroomLMS can make this approach easier to manage. By combining digital courses, assessments, certifications, and virtual training, GroomLMS<\/a> provides a structured environment where animated videos can become part of a broader learning experience rather than standalone content.<\/p>\n\n\n\n Animated explainer videos can turn complex ideas, workflows, policies, software processes, and workplace scenarios into visual experiences that are easier to follow. They are especially useful when a concept is difficult to demonstrate through text or static slides.<\/p>\n\n\n\n However, creating an effective animated video involves more than adding characters, transitions, and background music. A good training video starts with a clear learning objective, focused script, purposeful visuals, suitable narration, and opportunities for learners to apply what they have learned.<\/p>\n\n\n\n So, how do you create animated explainer videos that actually teach? Let’s walk through the process.<\/p>\n\n\n\n An animated explainer video is a short video that uses animation, narration, text, illustrations, characters, diagrams, or motion graphics to explain a concept, process, product, or idea.<\/p>\n\n\n\n For training, animation is particularly useful when learners need to understand something that is difficult to demonstrate directly.<\/p>\n\n\n\n Organizations can use animated videos to explain:<\/p>\n\n\n\n The key is to make animation support the learning goal. A visually impressive video is not automatically an effective learning experience.<\/p>\n\n\n\n Animation gives instructional designers a flexible way to represent ideas, processes, and situations.<\/p>\n\n\n\n A complicated workflow can become a sequence of simple visual steps. A technical concept can be illustrated without expensive physical demonstrations. A workplace conversation can be recreated through animated characters.<\/p>\n\n\n\n Animated videos also work well as microlearning resources. Instead of creating one long training video, organizations can divide a subject into smaller videos focused on individual concepts.<\/p>\n\n\n\n For example, instead of one 30-minute cybersecurity video, an L&D team could create separate videos about:<\/p>\n\n\n\n Learners can then revisit the exact topic they need without replaying an entire module.<\/p>\n\n\n\n Creating a training explainer video works best as a structured production process.<\/p>\n\n\n\n Before opening an animation tool, decide what learners should be able to do after watching the video.<\/p>\n\n\n\n Avoid vague objectives such as:<\/p>\n\n\n\n “Employees will understand cybersecurity.”<\/p>\n\n\n\n Instead, make the outcome observable:<\/p>\n\n\n\n “Employees will identify three common phishing indicators.”<\/p>\n\n\n\n A clear objective becomes a filter for every production decision. If a visual, sentence, or animation does not help achieve the objective, consider removing it.<\/p>\n\n\n\n Next, identify who will watch the video and what they already know.<\/p>\n\n\n\n An animated video for new employees will be different from one designed for experienced technical staff.<\/p>\n\n\n\n Consider:<\/p>\n\n\n\n This changes the question from “What do we want to tell employees?” to “What do employees need to learn?”<\/p>\n\n\n\n That shift can significantly improve the training.<\/p>\n\n\n\n The script is the backbone of the video.<\/p>\n\n\n\n Write for the ear, not the page. Short, conversational sentences usually work better than dense paragraphs.<\/p>\n\n\n\n For example, instead of:<\/p>\n\n\n\n “Employees are required to verify the authenticity of all external communication before engaging with any links or attachments.”<\/p>\n\n\n\n Use:<\/p>\n\n\n\n “Before clicking a link, check who sent it. Then verify where the link leads.”<\/p>\n\n\n\n The second version is easier to narrate, visualize, and remember.<\/p>\n\n\n\n Keep one video focused on one concept whenever possible. This prevents information overload and makes the content easier to reuse.<\/p>\n\n\n\n Once the script is ready, convert it into a visual plan.<\/p>\n\n\n\n A storyboard can show:<\/p>\n\n\n\n
\n\n\n\nWhat Is an Animated Explainer Video?<\/h2>\n\n\n\n
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\n\n\n\nWhy Use Animated Explainer Videos for Employee Training?<\/h2>\n\n\n\n
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\n\n\n\nHow to Create Animated Explainer Videos: A Step-by-Step Process<\/h2>\n\n\n\n
1. Define the Learning Objective<\/h3>\n\n\n\n
2. Understand Your Learners<\/h3>\n\n\n\n
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3. Write a Focused Script<\/h3>\n\n\n\n
4. Create a Storyboard<\/h3>\n\n\n\n